Anika Therapeutics sought to rebuild its website to showcase its innovative solutions for early-intervention orthopedic care, including products for OA Pain Management, Regenerative Solutions, Soft Tissue Repair, and Bone Preserving Joint Technologies. The new site was required to follow updated brand standards and consolidate information from three legacy websites into a unified and cohesive look and feel. Additionally, the site needed to be designed to cater to the needs of different audience types and provide improved information to visitors. Through the use of clear and concise copy, visual elements, and a user-friendly interface, the website better reflects Anika’s brand, educates industry professionals and patients globally, and offers growth potential through the online channel.
Our Team was tasked with developing an interactive online experience to complement the annual ASPPB InFocus publication. We created an information architecture with multiple layers of navigation for the five key areas of information contained in the publication. By utilizing the Gutenberg block editor, we provided a flexible and consistent page structure, enabling easy data updates. A charts and graphs plugin was installed and configured to streamline the data management process. The color palette was used to create a system of color usage for wayfinding, with selected images providing visual focus. We created a user-friendly interface with a fly-out/slide-out panel for utility items and a dropdown select on Snapshot pages to avoid crowded navigation.
As part of this project, we modernized the administration and entity of the client’s collection items. We streamlined the back-end process by incorporating custom fields, thereby eliminating the need for the editor to add metaboxes manually in the back end. A custom theme was built to provide the client with easy management of their furniture collections.
he website project for the new office located in Nashua, NH aimed to establish a professional and informative online presence. The website consisted of a home page that served as an introduction to the office and its services. A contact page was also included to enable visitors to easily get in touch with the office. An about page provided an overview of the office and its mission, while also introducing the staff members and their qualifications.
The website also had dedicated pages for each of the services offered by the office, including laser therapy, acupuncture, chiropractic, and spinal decompression/traction. These pages offered detailed information about each service and its benefits, as well as pricing and appointment scheduling options.
Overall, the website project provided a user-friendly experience for visitors, with an emphasis on clear communication of the office’s services and a professional appearance that inspired confidence in potential clients.
MFH Commercial Realty
The website project for the commercial real estate company focused on multi-family homes in the greater Manchester and Nashua areas of NH aimed to provide a user-friendly platform that catered to both buyers and sellers. The website included advanced search features that allowed users to easily find properties based on location, price range, and other criteria. The information for buyers and sellers was organized in a clear and concise manner, providing valuable insights and guidance throughout the buying and selling process.
The about page provided a brief history of the company, as well as its core values and mission. The website’s design was professional and modern, with a clean and minimalist layout that made it easy for users to navigate and find the information they needed. Overall, the website project successfully achieved its goal of creating a user-friendly platform that helped connect buyers and sellers of multi-family homes in the greater Manchester and Nashua areas of NH.
Danforth Advisors, a provider of financial and accounting services for life science companies, approached us for a website update that better reflected their identity and vision. Our analysis uncovered opportunities to transform the site into a resource center and lead generator. We started by restructuring the information architecture for ease of use, making it easier for the client to update news and resources, and creating a filterable archive for users to search by resource type, client capability, and solution area. Using WordPress Gutenberg, we developed custom blocks to simplify content creation. The updated site provides a better user experience and serves as a valuable resource for potential leads.
Enviro-Tote, a company dedicated to creating eco-friendly bags, required a custom tote bag creator for their WordPress site built on Woocommerce. The project aimed to provide customers with a user-friendly interface to create personalized tote bags by selecting size, color, and designs. The site needed to integrate with Enviro-Tote’s existing systems, allowing users to preview their custom bags and submit orders seamlessly. The project also included developing a payment gateway and integrating shipping options. The final product delivered an intuitive and easy-to-use platform that allowed users to create their custom tote bags and helped Enviro-Tote improve their online presence and customer experience.